Discover How Men in Newcastle are Dropping Pounds, Leaning Out, and Getting Their Best Body Ever, Without Endless Dieting or Tonnes of Cardio

Scroll down if you're frustrated with the results of your HARD work in the gym and dieting, and you just aren't dropping the fat and putting on the muscle you would like to

The Roots 4 Week Lean Muscle Kickstart

Based in Newcastle Upon Tyne

Hi There,

If you struggle with losing stubborn fat and building lean muscle despite trying all manner of diets and workout programs, but no matter how much you cut your calories or how many times a week you train, you just can't seem to get lean...

Then you’re in the right place.

Give me just 5 minutes today, and I’ll show you how men in Newcastle are ditching fat and building up lean muscle in just 28 days despite having busy careers, family and active social lives.

Let me tell you a story …

I used to know a guy named Rick who on the surface was happy and exuded confidence, but underneath was perplexed and felt down about how his body looked.

He was disappointed that he had let it get to this stage.

Back in his 20s he would wear tight t-shirts and never think twice about how his gut looked or be over-conscious checking his reflection to ensure his baggier clothes; hoodies, jumpers were doing their job in hiding it.

That said, it's not like he didn't try and do something about it! He did exercise and was pretty dedicated for 'months' at a time... being a business owner and a farther of two sometimes life got in the way; long hours at work, psending time with the family, stressful periods etc.

Due to his exercise, Rick was already a fairly fit guy, but he couldn’t figure out why his physique didn’t look how he wanted it to. Even when he was training hard there wasn’t an ab in sight!

He had struggled for years… but one day he finally decided enough was enough, he just HAD to make a real change.

So he joined ANOTHER local gym, lifting weights, eating more protein, and generally focusing on being healthier- and it worked!

He gained a bit of muscle and his arms were getting thicker and more defined!

He had made a positive change, and he was finally feeling like he had cracked it, he was going to impress his mates with his bulging biceps and feel more attractive to his partner!


But then... his progress just STOPPED.

He felt tired and lethargic all the time. He had enough of forcing the oats, chicken and broccoli down every day!

His training was… okay, but every time he bench pressed his shoulder was playing up again, the weights weren’t feeling any lighter, and he knew he shouldn’t be skipping leg day but he just couldn’t face feeling drained for the rest of the week.

He STILL didn’t have any sign of a six pack and his mates and colleagues hadn’t noticed his efforts at all. He could feel himself slipping back into old ways.

Not AGAIN, he couldn’t bear to look how he did at the start of all this!

So he kept at it, slogging away, two training sessions per day, extra cardio, even hitting bootcamps regularly.

He was desperately trying to stick to a low carb diet after failing hopelessly at finding the time to keep following numerous other diets he had read about in Men’s Health and on the internet which all had him starving and tired.

But still- barely a change on his arms and the stomach fat still wouldn’t budge (WHY!?) 😱

Ready to throw in the towel and give in to the fact that he would never look and feel as good as he did when he was in his 20s, that’s when his friend mentioned me, and my facility, Roots Fitness and our Men’s 4 Week Lean Muscle Kickstart.

​At first he wasn’t convinced.

He had already wasted time, money and effort buying ebooks and magazines about dieting and training programmes from the coaches at the local gym. He even had a couple of sessions with a personal trainer, but he just felt like it cost more than it was worth.

He was right to be sceptical, with the amount of charlatans and downright liars which make up the majority of the fitness industry, promising the world but delivering very little in the way of results.

So I sat down with Rick and showed him some of the results my clients have achieved.

Results like this …

Craig, Simon and Mo Each Lost Fat and Gained Lean Muscle in Just 28 days

These people ALL got their result in 56 days. And ALL by following a method that allowed them to still enjoy the odd drink or pizza on the weekends.

To see how they did this, AND how you can do the same, click the button below and let's chat

Hold on…!

I still have to tell you how Rick’s story ended.

Well, even with his scepticism, Rick did the right thing and signed up that day. No messing about!

And now look at what we have achieved together at Roots Fitness!

When Rick came to me he was extremely unhappy and stuck in a rut which was only getting deeper.

From wearing clothes that he felt rubbish in to having a physique to be proud of!

His self-confidence has skyrocketed and he is now stronger, leaner and more muscular!

He now tells me about all of the compliments, not only from his mates and his family, but even from the people he works with who’ve noticed the huge transformation, both physically AND mentally!

However, that’s not the end of the tale.

Rick was so ecstatic with his results he STILL trains with us 3 times a week and is STILL smashing new targets and reaching new fitness goals.

Not bad, eh?

Considering Rick was so sceptical at the beginning after trying desperately to get lean with so many different programmes and supplements it really is mind blowing to see how far he has come and it’s all thanks to...

The New Breakthrough Method That’s Allowing Men of Newcastle to Reduce the Gut and Build Lean Muscle Without Having to Eat Dry Chicken and Broccoli Every Night for Tea & Run Themselves Down With Endless Cardio

Now, what I’m about to reveal to you is probably going to sound shocking...

But go with me because I’m going to show you undeniable proof that it does work

Before that we need to know why other methods of getting lean and building muscle simply DO NOT WORK.


Guess what, following fitness models, celebrities, bodybuilders or even your mate's workout programmes will not get you looking how you want to look.

This is a very popular way to go about training if you’re not sure what you’re doing. And I can see why...if it worked for them it’ll work for you too, right... well not exactly.

There are plenty of reasons simply copying someone else’s training and nutrition programme isn’t the way to go.

Aside from the obvious ‘unnatural’ aids in the case of many fitness models, bodybuilders and even some celebrities, the main reason is that they have unlimited time to train, probably have a personal trainer behind the scenes, have been training for YEARS to look how they do, with several hours per day spent at the gym, and several more preparing food.

If you don’t have several hours a day to commit, then the way these people go about things simply will not fit your lifestyle.

So now we know what DOESN’T work, let me tell you what does …

The Roots 4 Week Lean Muscle Kickstart

Please note this video was made before the COVID 19 outbreak. We now have social distancing measures in place.

This is the 4 week kickstart designed for men looking to sustainably cut fat and build muscle in just 28 days.

We are very different from other transformation programmes.

See, usually with something like this you either get:

🤔 A couple of sessions a week with a rookie personal trainer, where you’re left completely alone for the other 166 hours of the week. Or …

🤔 Online support ONLY, where your ‘coach’ takes days to respond to any emails, and everything is made from a template, with no personalisation at all. Or …

🤔 A tonne of PDFs and videos, which are left unopened on your hard drive, never to be used or put into action.

But not with the Roots 4-Week Lean Muscle programme. Here’s how it works:

👉 Support - you’ll never be left on your own. Ever. On the 4 Week Kickstart you will train at our facility in Benton three times a week with your coach right there alongside you in every session - on the good days when you’re feeling great and full of energy and also on the not so good days when you’re feeling rubbish and needing plenty of motivation and encouragement

👉 Personal - you will have your own coach who will write you a fully customised programme which will be specific to your goals. These are NOT exercise classes like most of the "4 week challenges" or "transformation" packages out there, this is a personal training experience which is tailored to YOU and takes into account your current fitness levels, gym experience, any injuries and your current goals. You cannot go wrong with this, we won't let you! We put you on the quickest path to success, so you don't have to worry about exercise when not in the gym

👉 Smart - at Roots we don't claim to have a "magic bullet" method that works for anyone and everyone. If someone is offering a magic bullet its likely a marketing ploy or an outright scam! At Roots our personal trainers apply the science and use a data driven approach, we work hard behind the scenes to ensure you are always on track

👉 Schedule - at Roots we have no set start dates and a flexible time table where you can book times that suit you in our self-serve booking system. This means you will never miss a session or have to change your schedule to suit the gym. And with ample parking at our facility and transport links you needn't worry about paying for parking or getting a space

👉 Balanced - your coach will help you find a balance between cardio and weight training, between eating out and eating healthily, between pushing you when you’re up to it and easing off if you’re not. You won’t feel overworked or run down and you wont need to guilt-trip yourself for enjoying the odd pint of beer or going "off diet"

👉 Motivation - because there is a great small community atmosphere here at Roots and our groups are limited to very small numbers of friendly, supportive people, you will find confidence and motivation like you didn’t know you had. No more grinding out a lonely session in a big characterless gym desperate to get home once the hour's up

👉 Purpose - we can’t promise you’ll enjoy every single exercise, but we can promise that everything you do will have purpose, no more punching pads randomly or endless burpees questioning why you’re doing them or if you’re doing them correctly! No more will you feel like you are wasting your precious time and energy

👉 And as a BONUS we will also provide you with access to our 8 week nutrition course. And not just that, but we send you 6 bonus guides, all written by our expert head coach:

Body Composition Nutrition Guide

How to eat out whilst dieting

How to diet without counting calories

How to drink alcohol whilst dieting

500 calorie meal ideas

300 calorie meal ideas

Find out how our tailored training and nutrition programme can work for you by booking a call with one of our coaches:


Head Coach Andrew Robson

So I guess it’s time to introduce our team, the masterminds behind the 4 Week Lean Muscle Kickstart!

I’m Head Coach Andy and here are my fellow coaches Matty and Jonny who help me deliver the 4 Week Kickstart!

I’ve been a personal trainer for well over 6 years now. In that time I have spend countless hours studying the art of improving people’s bodies as well as their lifestyles via science based methods. No BS, just results.

When I was young I was diagnosed with Perthes disease: a rare condition where the head of the femur doesn’t receive adequate blood flow and basically starts crumbling away. This was a huge part of my fitness journey, as it stopped me exercising when i was young, leading to weight gain. I know how it feels to be overweight and unhappy with your body. These days I find myself (sort of) thankful that I had Perthes, as it has given me the drive and experience to navigate the complex field of fitness and find the most effective and efficient methods to get you results and make you feel GREAT in front of that mirror!

As you may know, the fitness industry is a minefield of supposed quick-fix solutions that seem impossible to achieve, never work for any length of time and simply prey on the desperation of most -who just want to improve their physique and feel more confident -just like me when I was an 18 year old lad. The fact is, losing weight and toning muscle can be complicated, its hard to know what works and what doesn't, but this complex science, like anything, can be broken down into simple principles. It is only when someone teaches you these simple principles and shows you how to implement them in your training and every day life you will see long term results.

This is why I started Roots Fitness, I want to teach these simple principles to as many people as I can, at an affordable price. I want to give those people who are willing to put the 3 hours of effort in a week and work positive changes into their regime the same feeling I had when I saw my obliques for the first time - chuffed to bits!

Our address is:

33 Bellingham Drive

North Tyne Industrial Estate


NE12 9SZ




Meet Your New Coaches

So, What Results Should You Expect?

By week 2, most of our clients lose between 3 and 5 pounds of fat. They feel more energetic and they love seeing the scale go down. They think they can notice physical changes, but they aren’t 100%. However …

By the time week 4 is done, most have noticed their chest is more full, their t-shirts are tighter in the right places, and they KNOW they look different. They’ve noticed less fat on their stomachs and usually even bit of definition on there!

At the week 4 mark if you are enjoying the programme you may be able to stay on with us

Clients who stay on with us find they are a LOT leaner, more muscular and LOADS stronger by the time week 8 is done and dusted!

Our clients tell us how much more confident and happy they feel; they’re now comfortable to go out in tighter clothes, pop off their tops at the beach and know exactly what they’re doing in the gym!

The Only Question Left to Ask is - “What’s Stopping You from Getting Results Like These?”

The 4 Week Lean Muscle Kickstart is open to any man who is wanting to make a serious change and cut back the gut and build their muscles up.

But there IS a catch.

That catch is that you need to be; motivated, actually believe you can achieve results like these, willing to give up 3 hours per week, able to travel to Benton three times a week, someone who values results, willing to educate yourself, and not just looking for another quick fix, or bogus diet!

If that sounds like you, and you want to achieve results like you’ve seen on this page, here’s what you need to do:

Once you click that button, you’ll be taken to a short application form where I can find out a little more about you, where you’re at, your goals, and your challenges. After that, you’ll book a call at a time that suits you, and we’ll hop on the phone for about 20 minutes and talk about you coming on board.

Note: This is NOT a ‘sales’ call.

There’s no pushy salesmanship or hard closing. It’s just an opportunity for you to find out more about the program, and for us both to see if you’re a good fit.

Right Now, You Have 2 Options -

Option 1 is to take everything you’ve seen on this page and do nothing. Go back to trying fad diets, getting back into the gym, (again) keep struggling for motivation and consistency, and getting annoyed and frustrated when you hit a plateau.

Chances are, you’ll be back here in 3 months, wishing you’d acted sooner, and regretting the fact that had you took action initially, you’d already have those results you wanted.

Or option 2 is to book a call, and see if we can help.

Who knows, this could be the first step to you achieving the lean, muscular body you’ve been longing for.


Great. We’ve done our best to answer a few of them below -

What’s the cost of the program?

We can discuss that on the call, but I can assure you it is less than the cost of a coffee per day!

How long do I need to spare each week?

3 hours a week should be enough to complete all of your sessions

When does the programme start and what times are the sessions at?

There is no set start date, out clients can start at anytime. When you sign up you will get access to our app where you can book in 3x sessions per week at the times that suit you. We have plenty of availability throughout the day from 6am through to 8.30pm with additional sessions at peak times between 6am and 9am and between 5pm and 7pm.

Is the Gym Safe from COVID-19

Yes we have implemented all of the recommended COVID-19 safety measures for fitness facilities and uphold our own high standards of hygiene and prevention. More information is available here

Will you help me with my diet?

Of course! You will receive access to our 8 Week Nutrition Course within our mobile app. You can ask questions via our Facebook Group or on the weekly live online Q&A sessions our coaches hold.

Is there a limit to the number of people you take on?

YES, we do not want to compromise the quality of our coaching by taking on too many clients so spaces are limited.

I have an injury. Can I still participate?

Yes, this will be discussed on the phone and will be on a per individual basis!

I’m vegan/ vegetarian/ celiac/ have food allergies, etc. is it still for me?

Of course! So long as you can make choices which fit in with your dietary requirements! Your coach will help with this.

Is there a discount if I sign up with my partner/ a friend?

Yes! We will discuss this on the phone!

How does this differ from in person personal training?

Apart from having someone there to talk to during your set and give you training cues, everything else is the same. It will take a bit more effort from you to read the material and watch the exercise videos (accessed through our app so you will always have them to refer to).

Am I tied into a contract?

No! Once your 4 weeks is up, should you decided it’s not for you, you are not tied into a contract

What if we go back into Lockdown?

You will receive the option to either cancel and be refunded for your unused sessions, or you can be given the option to continue as an online client where we have remote training services. We also have an outdoor training area we can use to continue your training in a safer environment.

Still got questions?

Please note all of the before and after images on this page have been sent into us by our happy clients, we do not ask for these. However please note some of the results shown on this page were achieved in more than 4 weeks unless stated.

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Disclaimer: please note the results shown on this page are not typical and vary from person to person